Search Engine Optimization (SEO) is the process of making web pages easier for search engine indexing software, known as “crawlers,” to find, scan, and index your site. It involves optimization of web pages and their content for easy discoverability by users searching for terms relevant to your website. This concept was first adopted in 1991…
A year ago this was our last normal week and nobody knew it. On March 12, 2020, the coronavirus was confirmed to have reached Kenya, with an initial case reported in the Capital city, Nairobi. The effects of the pandemic blew up our businesses, and many were thrown into a sea of uncertainty. A…
As you look into designing and redesigning your website, the following question comes up. How does the design of my website, impact my audience and my business? A website’s usability and utility determine the success or failure of the website. The visitor of the website is the only person who clicks the mouse and therefore…
Pandemics and epidemics have plagued mankind for centuries. With each new pandemic, societies are forced to adapt to new ways of doing things. The advent of Covid-19 has reduced social interaction between people at the physical level. This has in turn led to an increased usage of digital means to interact and do business. Recently,…
